Hello, I'm Seth Thomassen
Marketing Analyst | Data Enthusiast | Creative Professional
UMass Amherst graduate with a passion for turning data into actionable insights. I combine analytical rigor with creative thinking to drive marketing success and solve complex business problems.
About Me
I'm a recent graduate from the University of Massachusetts Amherst's Isenberg School of Management, where I earned my Bachelor of Business Administration in Marketing with a 3.4 GPA and Dean's List recognition. My academic journey was enriched with a Business Analytics Certificate and coursework in machine learning, R programming, and digital marketing.
Education
Bachelor of Business Administration - Marketing
University of Massachusetts Amherst, Isenberg School of Management
Analytics
Expertise in R, Excel, and data visualization to uncover actionable insights
Marketing
Strategic thinking combined with digital marketing and consumer behavior knowledge
Creative
Proficient in Adobe Creative Suite for compelling visual content creation
Experience & Skills
Technical Skills
Analytics & Data
Creative Tools
Key Coursework
Featured Projects
Supply Chain Optimization Dashboard
Built an Excel dashboard with Solver to identify optimal supply chain solutions balancing cost, capacity, and delivery time. Enabled comprehensive scenario analysis for strategic decision-making.
Social Media Campaign Analysis
Analyzed and visualized campaign data using R to identify key performance metrics and top-performing content. Provided actionable recommendations to improve performance and engagement rates.
Let's Connect
I'm seeking opportunities with companies where I can learn, grow, and contribute to a successful team in a positive environment. Let's discuss how my analytical skills and marketing knowledge can benefit your organization.